Enabling
free shipping is the topmost incentive for any customers to shop on online
platforms. And it can work wonders on Black Friday, Cyber Monday shopping
holidays. Free shipping is the most powerful strategy for driving holiday
shoppers to your eCommerce stores to boost your conversion rate and increase
average order value. Also, some studies have suggested that consumers
increasingly demand free shipping whenever they shop online.
The
modern-day consumers not only want fast but free shipping as well and big
brands like Amazon have quite effectively adapted to these demands of
consumers. Also, many brands started to provide buy online pick-up in-store
option for customers which they are ready to embrace. Even though the customers
get shipping charges waived off, it still costs store owners a few bucks. The
eCommerce owners do pay shipping charges to their shipping carriers.
However,
the question eCommerce owners have in mind is not, should we offer free
shipping, but it is, how we can offer free shipping especially during this
holiday season? Worry not. Because we have made a list of tried and tested ways
to drive holiday shoppers. Read
the full article here to know everything in detail.